Your track record is impressive. Let’s make it the reason clients call.
One working session that turns your executive experience into words clients understand, a LinkedIn profile that starts conversations, and your next three moves.
The Problem
You left a job where the title did the selling.
Now people read your profile, tell you it’s impressive, and still don’t call. Your referrals carried you at first, and now they’re slowing down. You know you’re good at what you do. The market just can’t tell yet.
Your skills aren’t the problem. The people you want to work with just don’t see yet that you’re the one who can solve their problem. That’s where we start.
What Makes This Different?
Most former executives describe themselves by their old title: marketing consultant, operations advisor, finance leader. So do thousands of others.
We start somewhere else: what people actually came to you for when something was on fire. That’s what your future clients will hire you for, and it’s what makes you the obvious call.
How It Works
Book and pay
Pick a time that works for you.
Complete a short questionnaire
It takes about 20 minutes and gives me what I need to make our hour count. Please send it back at least 48 hours before we meet.
We meet for 60 minutes
We work on your business together.
We refine by email
One round of follow-up to sharpen what we built together.
What You Leave With
Words clients understand. A clear statement of who you help and why they should call you.
A profile that starts conversations. Specific changes to your LinkedIn headline, About section, and Featured section.
Your next three moves. A short, prioritized plan you can start this week.
Is This For You?
This session is for you if:
You left corporate in the last three years, or you’re planning your exit.
You’re building a consulting or advisory practice, and you want clients, not another job.
You’d rather start with one focused hour than commit to a long engagement.
It’s probably not for you if you’re looking for a new corporate role, or if you want someone to build your marketing for you. (For that, see Website Redesign.)
Who You'll Work With
I’m Michelle Maldonado. I spent 25+ years leading brand and marketing work for Fortune 500 companies, then made the same leap you’re making. I know what it’s like to go from a title that opened doors to building a practice where your name has to.
Testimonials
Ready To Go Further?
If you decide you want more support afterward, your $497 is credited toward the Client-Ready Sprint or the Client Acquisition Cohort for 30 days.
FAQs
No. We spend the hour working, and you leave with something you can use right away.
That’s a great time to start. Many people book while they plan their exit.
No. Most people book before they have either.
Life happens. You can reschedule once, free of charge, up to 48 hours before your session. If you cancel 48 hours or more ahead, you’ll get a full refund. Within 48 hours, refunds aren’t available, but you can move your session to another time within the next 60 days. If I ever need to reschedule, you choose: a new time or a full refund.
Ready To Get Started?
Your experience has already earned trust. Let’s make it easy for clients to see it.